Innovation & Design

A soccer mystery: Why mighty China fails at the world's biggest sport

时间:2010-12-5 17:23:32  作者:Opinion   来源:Leadership  查看:  评论:0
内容摘要:It said weak skills in maths had "a significant effect on the economy" and "within an increasingly digital and technical age, the need for appropriate standards of numeracy is more important than ever".

It said weak skills in maths had "a significant effect on the economy" and "within an increasingly digital and technical age, the need for appropriate standards of numeracy is more important than ever".

However, some analysts think that live shopping is likely to have a limited appeal."Many companies have tried live shopping but it simply doesn't scale," says Sucharita Kodali, retail analyst at Forrester Research.

A soccer mystery: Why mighty China fails at the world's biggest sport

"Maybe it works in China where they don't have the same kind of store density we have in the US, where it's better for consumers to go and try something on rather than watch a host try on a piece of clothing," she adds.Jonathan Reynolds, academic director of the Oxford Institute of Retail Management, University of Oxford, also highlights that the Chinese market is different."In China, so-called key opinion leaders (KOLs) like Li Jiaqi, the so-called 'Lipstick King, are well established," he says.

A soccer mystery: Why mighty China fails at the world's biggest sport

"Li has carefully built his personal brand to demonstrate his expertise and build consumer trust. KOLs are also working within much more sophisticated platform ecosystems," Mr Reynolds explains.Even Ms Krakora admits that not all products work on a live shopping stream.

A soccer mystery: Why mighty China fails at the world's biggest sport

For example, she prefers to shop for jeans in-person. "I'm tall, and I have specific cuts of jeans that I wear," she says, "and there are tried-and-true styles and brands I like."

Bruce Winder, a retail analyst in Toronto, also says that for some shoppers, the convenience of live shopping might be too attractive.At least 54,470 people have been killed in Gaza since then, including 4,201 since Israel resumed its offensive on 18 March, according to the territory's health ministry.

Boeing has agreed to pay $1.1bn (£811.5m) to avoid prosecution over two fatal airline crashes that killed 346 people.The payments are part of a settlement with the US Justice Department (DOJ) over crashes involving 737 Max jets in October 2018 and March 2019.

The agreement includes the US aviation giant paying $444.5m to families of crash victims. It will also put $455m towards improving its compliance, safety and quality programmes.Under the deal, Boeing also agreed to pay a criminal penalty of $487.2m, with half of that already paid in 2021.

copyright © 2016 powered by BroadwayInsider   sitemap